"Only last month an Ipsos Mori poll of celebrities and brands showed that Woods is the riskiest brand ambassador. Almost a quarter (23%) of those in the US and 19% of respondents in the UK said that Tiger Woods’ antics made them consider stopping buying products that he endorses, more than any other celebrity." (MarketingWeek)
Yesterday morning I read in AM New York that Tiger finally nabbed a new sponsorship: Rolex.
While you probably have already heard the news, I still had to do a brief tribute post to Eldrick, for it is he who held golf in the palm of his hand for over a decade (to bad he also had an iPhone in his palm. #RIPSteve)
So congrats, Tiger, on your latest and newest endorsement, perhaps this is the beginning of a happy ending...
|Who wouldn't like to see Tiger get his life together?|
If this watch doesn't put you in a good mood, get off this blog, and never come back.